Beauty & Anti-Aging
Beauty Tips From Atlanta Women And Local Experts

Beauty Tips From Atlanta Women And Local Experts

Whether you have been blessed with good genes or work hard for your looks, every woman, at every age, enjoys a beauty tip or two. From flawless skin and sexy hair, to sculpted arms and legs, women spend a great deal of time and money trying to improve their appearance. After all, when you look your best, you feel your best—confidence is beauty. People notice a woman who stands tall, laughs often and appreciates every stage of life. Learn how to make the most of every age and embrace your decade.

The 20s

Most women in their twenties don’t have much to complain about when it comes to aging. Their supple skin and youthful disposition require very little maintenance beauty-wise. Nevertheless, a woman between the ages of 20 and 29 must think prevention. What you do (or don’t do) in your young adult years will pave the way for what’s to come. For instance, if you are a self-proclaimed sun worshiper and refuse to use sunscreen, your fun in the sun will eventually catch up with you (i.e. wrinkles, sun spots or, worse, skin cancer). Develop healthy habits now—you’ll be glad you did in the years to come.

1) Be proactive. To reap the benefits of beautiful skin later in life, apply sunscreen to your face and body morning, noon and night. Sunscreen is the best anti-aging cream on the market. According to Alyson Hoag, CEO and founder of Authentic Beauty, “So many women in their twenties are still tanning—this is the worst thing you can do to your skin. The sun destroys the skin’s ability to create collagen. While you may achieve the look of healthy, glowing skin as a result of lying in the sun, your skin will eventually look beyond your age.”

Lyn Ross, LME, founder of Institut’ DERMed Spa and Clinical Skin Care, advises women in their twenties to use products that contain antioxidants, UVA and UVB sun protection, mild exfoliating acids and enzymes. “Make healthy lifestyle choices that protect your skin,” she says. Ross also recommends non-invasive procedures like microdermabrasion to remove dead skin cells, natural alpha and beta hydroxy acid peels to correct and prevent skin discoloration and deep-pore cleansing facials to eliminate blackheads and to control oil.

2) Be bold. You can pull off an edgy hairstyle in your twenties, so why not go for it? Try out different styles, colors and lengths—have fun with your hair by taking more drastic measures.  “For those women who are ready to make a statement, think Hollywood classic and go platinum blonde,” says Perri Higbie, color specialist and co-owner of Carter Barnes Hair Artisans. For twenty-somethings who sport their natural color, Higbie recommends Ombre hair. “[Ombre] is best for any natural hair color—it explodes into a medium color on the mid-lengths with a subtle or lighter color on the ends,” she says. Yang Hsu, a senior stylist at Carter Barnes says, “A little highlighting will go a long way for people in their twenties. Being young is the time to try different styles and lengths in cuts.”

3) Be mindful. Oftentimes women in their twenties adopt the ‘eat, drink and be merry’ mindset. If it feels good, they do it. Hoag points out that women in this age group should be aware of their image and the message it conveys. “Think about how you want others to perceive you and learn how to put together an image you want to project. Don’t hop on the ‘trend’ wagon if it doesn’t work for you. Really think about what confidence looks like on you,” says Hoag. Now is the time to shape your image into something positive—it will reward (not haunt) you later on.

The 30s

Slowly but surely, thirty-something women begin to notice subtle shifts in their appearance. From not-so-tight tummies to sort-of-cute crow’s feet, the aging process is underway. “Women in their thirties are usually busy!” Hoag notes. In their continuous attempts to balance marriage, motherhood and career, they may experience stress-induced conditions such as adult acne, weight gain, insomnia and alopecia areata (hair loss). This is the decade when you should nurture your mind, body and spirit. Remember, it takes work to keep stress at bay and to enjoy good health.

1) Be professional and sexy. “If you color your hair, it’s important to keep it maintained. As for the cut, longer, layered hair that hits at the collar bone is ideal because it can easily be transformed from the office to a night on the town,” says Yang Hsu, senior stylist at Carter Barnes. The bottom line: Make sure you have time to sustain your haircut and color; otherwise, you will look unkempt and unattractive.

2) Be diligent. Beginning in a person’s thirties, the skin’s natural elastin and collagen break down quicker than the body can restore them, resulting in tired, less radiant-looking skin. The solution? Start getting serious about your skin care regimen and use well-formulated cleansers, moisturizers and serums. “Choose active cosmeceutical ingredients for your skin type and condition. Meanwhile, continue using sunscreen, mild exfoliating acids and enzymes to promote healthy cells,” Ross says. Although injectables like Botox or Dysport can help prevent collagen breakdown and wrinkles, this route may not be for everyone.

3) Be equipped. Thirty-something women are almost always on the go, which leaves little time for primping. Nevertheless, don’t allow your busyness to override beauty. “Carve out at least 10 minutes a day to look somewhat presentable and stop complaining that you don’t have time. Keep a small bag of essentials with you—all the items you need to even out your skin tone, add some color to your cheeks, groom your brows, define your eyelashes and enhance your lips,” says Hoag.

The 40s

While it’s not time to surrender to Father Time just yet, it is time to listen to your body. Tired? Go to bed earlier. Too many commitments? Learn to say “no, thank you.” Need a stress reliever? Enjoy a brisk walk. Invest in more “me” time and pamper yourself—you deserve it.  Regular maintenance, corrective skin care and acceptance are a must at this stage of the game. Rather than focus on your flaws, enhance your best features.

1) Be realistic. To avoid becoming the next participant on TLC’s “What Not to Wear,” you must use common sense and dress for your age. Don’t make the mistake of squeezing your way into a micro mini skirt or donning the hottest new hairstyle for twenty-somethings. Be practical and beware of anti-aging gimmicks—they’re everywhere! If it sounds too good to be true, it probably is. 

“One of the best tips for women in their forties is to find a hairstyle that is truly flattering to their face shape, not necessarily the ‘trend’ thing,” says Amelia Ray, senior stylist at Carter Barnes. Instead, ask your hairdresser to bring a portion of trendy to a classic (and flattering) style. As for color, gray hair should be blended into your natural color. “Give your color a nice kick with Balayage, or incorporate multi shading into blonde, brown or red hair. Ask for ‘sun lighting’ if you’re a blonde, ‘caramelizing’ if you’re a brunette or ‘fire lighting’ if you’re a redhead,” explains Jackie Stewart, color specialist at Carter Barnes.

2) Be refreshed. According to Linda A. Silber, co-owner of Woo Skincare and Cosmetics, women in their forties should exfoliate on a regular basis. “Exfoliation does for the skin what exercise does for the muscles. The skin consists of three layers—the top layer is made up of dead skin cells that eventually shed. If you don’t hasten its removal, the skin appears dull. However, if you exfoliate, your body speeds up the process of making new skin and results in a brighter top layer,” she says. Silber recommends chemical exfoliators, Dr. Dennis Gross Alpha Beta Daily Face Peel and manual exfoliators with grains or beads. “A mild peel from a licensed esthetician every four to six weeks provides an added boost.” Remember, the thinner the skin, the less you need to exfoliate.

Keeping your skin hydrated is also crucial. “Use moisturizers that are richer and thicker than the ones from your thirties; manage skin irregularities with corrective serums; and apply a night cream to rejuvenate your skin while you sleep,” Ross says.

3) Be confident. Nothing screams sexy like a truly confident woman. Whether you’ve devoted much of your adult life to career, family or both, rest assured that your hard work and life experiences have developed into wisdom and confidence. “Now is the time to own your beauty,” Hoag declares. Be the woman who younger women strive to emulate and walk with poise and dignity. You’ve earned it!

The 50s & Beyond

You can defy the effects of gravity in your fifties and beyond by continuing to practice good habits (plenty of rest, adequate water, nutritious eating) and by avoiding the usual youth-destroying suspects (smoking, excessive drinking, over-exposure to the sun). This is also the time to ramp up your regimen of anti-aging treatments and to maybe consider the judicious use of cosmetic procedures. The idea is to age gracefully by stealthily maintaining your appearance, rather than succumbing entirely to Mother Nature or going to extreme lengths to try and be someone you are not.

1) Be open to change. You may not have your twenty-something body, but you can maintain what you’ve got by keeping your look current. Every beauty expert we consulted emphasized the importance of regularly updating your makeup and hairstyle. Silber suggests consulting a professional makeup artist to ensure that your cosmetics are age-appropriate and are enhancing your best features. “We get accustomed to looking at ourselves a certain way and don’t always see that we aren’t as current as we could be,” she says. Be willing to change your age-old beauty regime and try new things. The takeaway here: Don’t get stuck in a beauty rut.

2) Be informed. If you want to try a new skin care treatment, do it! With so many advancements in the cosmetic and medical field, there are definitely options out there that can help add a youthful glow. Now is the time to experiment with the bounty of luxurious treatments and procedures available to you. Silber suggests using a retinol product to help brighten skin and minimize the appearance of fine lines, while Ross expounds on the plethora of chemical peels, laser treatments and fillers that can help you to achieve a beautiful and natural appearance. Make sure the doctor or a skin care specialist you choose has the proper training and credentials.

3) Be yourself. “Women in their fifties and beyond know what they like and what they don’t. They are fully coming into their own,” Hoag says. While there is no way to stop the aging process, beauty from within will always outshine a person’s outward appearance. Appreciate your life and relax – you have arrived!

Everyone has their own definition of beauty. There is no one formula to follow and no one answer that is correct. Beauty is a state of mind and an on-going journey to finding the right blend of elements that work for you. Be open to exploring anti-aging tips and treatments that you might not have tried before, but remember that feeling comfortable in your own skin is at the core of what makes you a gorgeous woman. Harnessing that inner confidence is the essential key to feeling beautiful and fulfilled no matter what stage of life.

Editorial Resources
Authentic Beauty, www.myimagejourney.com
Carter Barnes Hair Artisans, www.carterbarnes.com
Institut’ DERMed, www.idermed.com
Woo Skincare and Cosmetics, www.wooskincareandcosmetics.com


Madison Stewart

madisonAs a stylist at Spencer Malay Hair Salon, this Atlanta native surrounds 
herself with beauty everyday. After attending college for two years at Georgia Southern University, Madison decided to pursue her dream of becoming a professional hairstylist and enrolled at the Aveda Institute Atlanta. She graduated in September 2011 and has never regretted her choice. “I am extremely passionate about hair, makeup and fashion and I love learning new styles, trends and techniques,” she says. “It is rewarding to make people feel beautiful on a daily basis.” In addition to beauty, Madison enjoys art, music and volunteering. Most recently, she volunteered at the Susan G. Komen Foundation Race for the Cure event in Savannah, Georgia. She also participated in several charity events at the Aveda Institute that helped raise money for AIDS education and research, including their annual Service-A-Thon. At this fundraiser, the stylists performed salon services and donated all of the proceeds directly to the AIDS Walk Atlanta Foundation. “It is important to use your talents and gifts to help a good cause.”

What does the word “beauty” mean to you? 
I believe beauty is self-acceptance and empowerment. It is knowing who you are and being comfortable in your own skin, while embracing your flaws and uniqueness. To me, beauty is not about being perfect or conforming. It is about loving one’s self as an individual and helping others to recognize their own beauty as well.

Name a famous person who you feel defines true beauty.
I’ve always admired Kate Hudson for her joyful, carefree demeanor and her quirky, bubbly personality. She radiates warmth and has a zest for life, which is apparent in her ever-present smile. I relate to both her sense of humor and her effortless, boho chic style.

What is the one beauty/skin/hair care product you can’t live without?
I could not live without moisturizer. I use it morning, noon and night. I also like to mix it with foundation or concealer to give my skin a dewy glow.

I never leave the house without: Mascara and a smile!

Top tip for looking your best: Confidence! It is the key to looking your best in anything you wear, whether it’s a designer outfit or sweatpants and a T-shirt. Everybody notices a person who carries herself with confidence.

What is a hair or makeup trend you wish you could have avoided?
Too much makeup! This mistake is one that far too many young girls make when they first start experimenting with products. Looking back, I don’t know how I truly believed that my raccoon eyes and thick pancake foundation actually looked good. Lesson learned. Less is more. Good makeup enhances your features, it doesn’t hide them!

Often looking good starts with good health. What do you do to stay healthy?
I try to stay healthy by eating well and drinking lots of water. It is easy to recognize when I am not getting enough water because my skin will start to appear dull and dry, so I try to drink several bottles a day. I also take vitamins daily that help maintain my energy level and prevent me from getting sick. Getting enough sleep is crucial as well.

What is your favorite drugstore beauty product? What is your “splurge” product?
I have been using the drugstore product L’Oreal Voluminous Mascara for years. It makes even the shortest eyelashes look extremely long and thick.  I also love Cetaphil moisturizer. My favorite “splurge” product is called Amazing Concealer by Amazing Cosmetics from Sephora.

Are there any people in your life that help you be your best self?
Out of everyone in my life, I would have to say that my mother helps me to be my best self. She has always been my rock and she is such a hero and an inspiration to my life. She is always able to give me the best advice and helps me through any struggles that I encounter from day to day. I admire the woman that she is in every way, shape, and form, and I can truly say that she is my lifelong best friend who helps me be the best person that I can be.


April Phillips

aprilWorking as a communications manager at the American Red Cross Southeast Blood Services Division, April Phillips continually gives back to her community. “I enjoy giving back in whatever small ways I may be able to,” she says. “I am a regular platelet donor and actively support youth mentoring, LGBT rights, and animal welfare.” (During a platelet donation, a small portion of your blood, about one quarter of a pint at a time, is drawn from your arm and passed through a sophisticated cell-separating machine). She has also participated in Big Brothers Big Sisters of America since 2003. “You become a mentor to help kids, but you end up having so many moments that have a tremendous impact on you.” She spends her free time with her four-year-old Border Collie, Cooper, as well as reading, cooking and spending time outdoors.

What does the word “beauty” mean to you? 
To me, beauty is the sum of all of what makes you - even the things you may not always like. I believe that once you accept your flaws, fears and strengths, you will feel beautiful and the world will take notice.

Name a famous person who you feel defines true beauty.
Adele is a total package in my book - flawless skin, impeccably coiffed hair and a beautiful, retro style. She exudes this confidence and vulnerability at the same time, and that makes her incredibly beautiful to me. 

What is the one beauty/skin/hair care product you can’t live without?
I could not live without Argan Oil. It’s so multi-purpose. I use it on my hair before a blowout, before heat styling and after styling to smooth the ends. Then I put it on my legs as a moisturizer.  It adds a slight sheen to your legs to make them look fabulous, but because it’s easily absorbed into the skin, it doesn’t leave you greasy or shiny.

I never leave the house without: My iPhone.  It’s my workout buddy, my GPS system, my recipe assistant, my makeup mirror and my camera all in one. I also never leave the house without my brows filled in. I played rough as a kid and have a lot of scars and patches in my brows.  I can go without mascara, lipstick, foundation - all that - but I never leave without filling in the patches.  I think having good brows just anchors your whole look.

Top tip for looking your best: Smile!  If you’re having fun, you’re going to look great. I went through a phase when I didn’t smile in any photos because I thought it made my cheeks look chubby. I don’t think about them being chubby when I’m having a good time.  So why worry about them in photos?  It was kind of a contradiction. I personally think people look their best when they have an authentic smile - that candid moment of joy. 

What is a hair or makeup trend you wish you could 
have avoided? 
Dark brown lip liner with shimmery, pale pink lipstick. I don’t know what I was thinking!

Often looking good starts with good health, what do you do to stay healthy? 
I try to maintain a “clean” diet - with a few indulgences here and there, drink plenty of water, and live a slightly-active lifestyle.  Anytime I “let myself go” for even a few weeks, I notice.  I have lower energy levels, I look and feel tired and I get cranky. My wrinkles are even more noticeable!

What is your favorite drugstore beauty product? What is your “splurge” product?  
My favorite drugstore beauty product is Revlon Super Lustrous Lip Gloss. I can finish my morning coffee and it’s still in place. I don’t have a single splurge product, but I do spend an obscene amount of money on my hair and hair care products. 

Are there any people in your life that help you be your best self?
My friends and family play such a big role in helping me be my best self - whether sharing in my joys or giving me a reality check when I’ve made a poor decision. I’ve also been inspired by Alyson Hoag of Authentic Beauty and Lauren Whitmore of Total Fitness Revolution. Both women have created successful businesses committed to improving the lives of others. They have a true heart and passion for what they do, and most importantly, they encourage you to be the best you possible.


Doria Roberts

doriaSweet tunes and delicious food are just some of the passions of Atlanta-based, internationally touring singer/songwriter Doria Roberts. Roberts has not only graced the stage as a solo artist, but has also performed with Sarah McLachlan and the Indigo Girls, among others. She currently runs Urban Cannibals Bodega + Bites with her wife, Chef Calavino Donati. The two year old venture, which focuses on local food and sustainable products offers a diverse menu, and has been featured on the Food Network. Roberts and Donati will embark on their “Farm to Ear” tour in May, highlighting the efforts of local food producers nationwide. “We’re working really hard to build the store right now but I’ve taken a hiatus from music since we opened so I’m also looking forward to getting back on the road with my new CD.”

What does the word “beauty” mean to you? 
For me beauty is synonymous with “grace,” which in turn breeds a quiet, steady confidence. I’m always in awe of people who exude those qualities. I’ve always thought of it as something you earn and build like character, not something you can create.

Name a famous person who you feel defines true beauty.
Well, Lena Horne is a big influence. People thought she never aged but the fact is she aged gracefully. Recently, I saw a photo of actress Viola Davis in the LA Times. At 43 she was able to channel her inner ingénue and her “grown woman” at the same time.

What is the one beauty/skin/hair care product you can’t live without?
I can always live without products because I’ve had to. Having the things I love at my fingertips at all times is nearly impossible with all the traveling I do. I learned to be Zen about it when a TSA agent threw out a very expensive moisturizer I was addicted to at the time because I forgot to take it out of my bag.  So, now I can’t live without sleep, lots of water and a little sun. I’ve learned that without these things, nothing I put on my body matters.

I never leave the house without: Hand lotion. This is something I got from my mother for sure. I’ve been putting lotion on my hands since I was seven.
Top tip for looking your best: Know your body and don’t get attached to beauty regimens, because what worked for you 10 years ago might not work for you now. Our body chemistry changes significantly throughout our lives. Also, how I define what “looking my best” means has changed since I was 20 or 30. I was so much harder on myself when I was younger. Now, I’m a little gentler and, most importantly, patient. Easing into those transitions is going to be your best defense. If you’re okay with how you look, so will everyone else around you.

What is a hair or makeup trend you wish you could have avoided?
I used to chemically straighten my hair. It’s like a rite of passage in my family. Luckily, it only lasted from 15 to 22 because it is an incredibly toxic process. Once I got out of college and was on my own, I was able to express myself and letting that grow out was one of the first things I did. 

Often looking good starts with good health. 
What do you do to stay healthy?
Food is our first defense with any health issue. You may not always have the time to exercise or enough money to go to a spa, but you have to eat every day. I’m pescatarian, which means I eat fish but no other meats and even then my diet is mostly vegetarian. I don’t advocate being vegetarian or vegan because it’s not right for everyone, but it really works for me. Learning how food actually works relieved so much confusion and I can avoid listening to the latest “study” or even feeling like I have to go on a diet. Your daily routine should be your diet and it should be based on you, not on what the latest trend is.

What is your favorite drugstore beauty product? What is your “splurge” product?
Natural cocoa butter and pure jojoba oil. I could probably have a house on the Riviera within a year if I simply cut these two things out of my life! But natural cocoa butter doesn’t leave chemical residue under your skin (like petroleum based moisturizers) and jojoba oil is closest to the oil our bodies produce naturally so it doesn’t clog pores and is very light.


micheleMichele Caplinger

Even before she was the senior executive director of the Recording Academy, Atlanta chapter, Michele Caplinger always loved music. “My love of the arts began early in musical theatre and I found myself later (also) performing in original rock bands,” she says. “I have been the senior executive director for the Grammy awards since 2000.” Michele also arranges for famous recording artists to visit with and perform for terminally ill children. She’s lived in Atlanta for the past 30 years, and says she is “married to Mr. Right, my husband Blair, and I have one daughter, Sarah, 17. She is the light of our lives.”

What does the word “beauty” mean to you? 
Beauty can be defined so many ways, and different for each person you ask, but aside from physical beauty, there is nothing more beautiful than that of a kind, selfless, compassionate person whose spirit and warm soul light up a room.

Name a famous person who you feel defines true beauty.
Sophia Loren.

What is the one beauty/skin/hair care product you can’t live without?
A great moisturizer.

I never leave the house without: Lipstick.      
Top tip for looking your best: Sleep.

What is a hair or makeup trend you wish you could have avoided? 
Cutting my hair short and tweezing my eyebrows.

Often looking good starts with good health, what do you do to 
stay healthy? 
Everything in moderation is key. I don’t get nuts about restricting myself, but I do try to be mindful about eating healthy foods and getting plenty of rest. Sleep is a luxury to me.

What is your favorite drugstore beauty product? What is your “splurge” product?
Cover Girl “Heavenly,” an everyday lipstick. My splurge is Mink Lash Extensions from Luxe Lash.

Are there any people in your life that help you be your best self?
My husband Blair. I am so fortunate to be married to such a wonderful human being who lifts me up on a daily basis. He truly believes in me, even when I do not believe in myself. His encouragement, love and motivation push me to be my best self. Also, my mother Jessie Rae. Talk about a cheerleader and fan! How lucky am I?  She is living proof that taking care of yourself (she is a beautiful, vibrant 93-year-old) by getting enough sleep, eating healthy and loving yourself unconditionally pays off like nothing else. She helps me to be my best self. 


Nancy Hooff

nancyFrom art to exercise, this Atlanta native is as diverse as the city in which she grew up. Nancy Hooff owned an exercise studio in Washington, DC for six years before moving back to Atlanta. Since then, she has worked for Carter Kay Interiors off and on over the past 20 years, with a brief detour at Sandpiper Boutique. This mother of two is also involved with several contemporary art groups in the community including the High Museum of Art, the Atlanta Contemporary Art Center, WonderRoot and Burnaway. Nancy’s favorite hobbies include “working out, walking, reading, involvement with the arts and the wonderful people I have met through those organizations that I never would have had the opportunity to meet otherwise.” She and her husband of 30 years are extremely proud of their two sons, one of whom is attending law school at the University of Georgia and the other who will be getting married this fall.

What does the word “beauty” mean to you? 
What a person does from the inside.  The number of smiles you share with others.  The number of “can I help you with that?” that a person asks of others.  I think we all have a lot of work to do in the “beauty” department!

Name a famous person who you feel defines true beauty.
I’m thinking Meryl Streep because she seems to know how to live her life with quiet joy and dignity.  I really admire those qualities.

What is the one beauty/skin/hair care product you can’t live without?
Burt’s Bees beeswax lip balm.

I never leave the house without: Water.

Top tip for looking your best: Sleep.

What is a hair or makeup trend you wish you could have avoided? 
The permed beehive look when my kids were little was pretty special.

Often looking good starts with good health. What do you do to 
stay healthy?
Work out, frequent long walks and massages.

What is your favorite drugstore beauty product? What is your “splurge” product? 
I guess the lip balm is the drug store product. Most of my products are pretty special but my facialist makes it worth it. She is a lifeline.

Are there any people in your life that help you be your best self?
Yes! Alyson Hoag (who does my brows and make up), Dorothy Navorska (who does my facials), Pat Warfel (who does my hair) and Lew Collier (my trainer). Too many family and friends to list. Don’t we all have those people who make it worth getting out of bed for?